Make thinking clear
- BLUF: Lead with the Answer
- SCQA: Build the Tension, Then Resolve It
- MECE: Carve the Problem So Nothing Hides
- Hypothesis-Driven
- The “So What?” Test
25 frameworks for effective communication at work
What to Say
Talent is evenly distributed. Visibility isn’t. Communication is the difference.
What
to Say
to Say
25
Not more confidence. A better structure.
The problem
Your work doesn’t speak for itself.
Promotions don’t go to the hardest worker in the room. They go to the person whose thinking the room can follow — in the meeting, in the doc, in the thirty seconds that matter.
Nobody senior experiences all your work. They experience the thin slice you communicate.
Everything you doWhat leaders see
A status update. A hard question in a review. A recommendation in a crowded room. Your ideas are judged through those moments — not the hours behind them.
A taste of the method
Same update. Different structure. Different career.
Framework #1 — BLUF (Bottom Line Up Front): never make a busy person read to the end to learn what you think. Say it first. Then prove it.
Before
“So, um, the launch — we were targeting Tuesday, right, but then legal came back with a whole list of comments on the landing page copy, and honestly some of them feel kind of nitpicky, but anyway, and then design also wanted another pass at the flow, so now we’re going back and forth and I’m not totally sure when we’ll ship…”
Why it fails: the team has to assemble the picture themselves — extract the date from the detour, guess which obstacle matters, guess the plan. Thirty seconds of hedging costs a fifteen-person standup seven minutes of attention.
After
“Launch is delayed one week to Friday. Legal’s sign-off on the landing page copy is the only blocker — everything else is done.”
Why it works: the verdict lands in the first sentence — delayed, one week, Friday. One blocker gets named; everything else gets dismissed in a clause. That’s what all 25 frameworks do — give your clearest thinking a structure that survives contact with a busy room.
That’s framework #1 of 25 — every one comes with trigger signals, traps, and before-and-after examples.
Get the book — from $9.99What’s inside
Seven communication jobs. Twenty-five reliable frameworks.
Not scripts to memorize. Structures that help your clearest thinking arrive intact — each with trigger signals, traps, and before-and-after examples.
Answer on your feet
- PREP: The 60-Second Answer
- STAR-L: Stories That Show Trajectory
- The Rule of 3
- Bridge & Flag
- The Crisp “I Don’t Know”
Report progress
- What / So What / Now What
- The 30-Second Elevator Update
- RAG: Report Deviations, Not Inventories
Get to a decision
- Options + Recommendation
- The Pre-Mortem
- Cost of Delay
- RAPID: Name the Decider
Move people
- ABT: And, But, Therefore
- Ethos, Pathos, Logos
- Monroe’s Motivated Sequence
- The Pixar Pitch
Write it down
- The Inverted Pyramid
- The Three-Sentence Email
- Narrative Memos
Say the hard thing
- SBI + Feedforward
The differentiator
Knowing frameworks isn’t enough. You must know which one to use.
The Mapping System turns a fuzzy workplace moment into a clean choice — before you start talking. Try it:
Hear the moment→Name the job→Pick the framework
Job: report progress
RAG + exception-based reporting
Lead with status, then spend attention only where reality differs from plan. Name the exception, impact, owner, and next move.
Say: “Amber. The API handoff is four days late; launch risk is now one week. Priya owns the recovery plan, and we’ll confirm the date Thursday.”
The workbook
Drill the choice until it’s reflex.
Frameworks become useful when you can retrieve them under pressure. One hundred scenarios move you from recognition to instinct — and a final exam proves it.
70scenarios organized by communication job
30mixed scenarios in a final exam
Read the room. Name the job. Choose. Respond.
Free PDF
The 25-Framework Cheat Sheet
When to use each framework?→One trigger line each
What does it sound like?→A before/after taste of all 25
Which one for this meeting?→Grouped by the 7 jobs
Free download
Take all 25 frameworks into your next meeting.
Get the one-page cheat sheet — every framework’s trigger signal plus a before/after sample — and join the launch list for the e-book.
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Reader questions
Stuck on what to say in a real situation?
Describe the moment — the meeting, the email, the hard conversation — and get a framework-mapped answer. The best questions become new worked examples.
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Include: what’s happening, who’s involved, and what you need to achieve.
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Start with the book. Build the reflex with practice.
The complete 25-framework playbook with the mapping system and the 100-scenario workbook.
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30 daily 10–15 minute episodes: all 25 frameworks plus a 6-episode Storytelling for Influence season. A private podcast feed for your app — access delivered by email.
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Questions
Before you open the book.
Anyone whose work depends on explaining, aligning, deciding, influencing, or giving feedback — from early-career contributors to experienced leaders. The examples come from modern workplaces, but the seven jobs are universal.
Yes. Make thinking clear, answer questions, report progress, reach decisions, move people, write well, handle difficult conversations — every knowledge worker does all seven.
Most books teach principles or isolated techniques. This one pairs 25 frameworks with a mapping system that helps you select the right structure for the moment — plus 100 practice scenarios so the choice becomes reflex.
No. Start with the communication jobs you face most. The decision tree narrows the choice; repetition in the workbook builds retrieval over time. The free cheat sheet keeps all 25 one glance away.
One PDF with all 25 frameworks grouped by job: each one’s “use when” trigger line plus a before/after sample, so you can see what each framework sounds like in practice.
It launches right here on this site — join the launch list from the card above. Get the cheat sheet today and you’ll be the first to know when the audiobook, the private podcast, and the Complete Package open their checkouts.
A release date hasn’t been announced. The waitlist (above) is the place to hear when the guided $49 workbook experience is ready.